Whereas highly-paid basketball gamers could also be a bit extra snug in formalwear, Lauren additionally famous that lots of the Olympians are dipping their toes in that water for the primary time. And when introducing themselves to the world for the primary time, they do not wish to look schlubby. “Loads of the younger athletes have informed us that is their first blazer, that is the primary time they’ve ever worn a tie,” Lauren shared. “And it is not simply a gap ceremony. They are surely very proud that they’re going to proceed to put on this jacket for the remainder of their lives. It is a piece of historical past that they are carrying.”
Because the world turns its eyes to the largest sporting stage on this planet, they’ll see some clothes which are made within the USA—and have seen an enormous chunk of the American frontier. The wool that’s used for the opening ceremony blazer, as an example, has fairly the resume. “We begin sourcing that out in Nevada, Colorado, Oregon,” Lauren mentioned. From there, it strikes throughout the nation. “We’re weaving the wool in North Carolina, then it goes to South Carolina, then it goes to Connecticut, and it lastly lands in Lengthy Island Metropolis earlier than it is accomplished. So, it is touched 5 – 6 states on a visit throughout America.”
Competing within the video games is undoubtedly the glory of a lifetime for lots of the individuals, however the magnitude of the second isn’t misplaced on style designers, both. Lauren acknowledges how particular this project is—and like the remainder of us, is wanting ahead to watching all of it unfold.
“In a world that is stuffed with ups and downs and challenges, we’d like the Olympics,” he mentioned. “The Olympics is about peace, it is about sportsmanship, it is about management, it is about folks coming collectively and competing. Whether or not you are carrying the uniforms on the winner’s podium or watching it in your sofa at dwelling, it’s an extremely unifying and galvanizing second that we’re proud to have fun with them.”